Bhagavad Gita Chapter 8, Verse 14

अनन्यचेता: सततं यो मां स्मरति नित्यश: | तस्याहं सुलभ: पार्थ नित्ययुक्तस्य योगिन: ||

ananya-cetāḥ satataṁ yo māṁ smarati nityaśaḥ tasyāhaṁ sulabhaḥ pārtha nitya-yuktasya yoginaḥ

O Arjuna, I am easily attainable by that ever-steadfast yogi who constantly and daily remembers Me with undivided attention.

Krishna reveals the key to attainment: 'Ananya-cetah satatam yo mam smarati nityashah'—who (yah) constantly (satatam) and daily (nityashah) remembers (smarati) Me (mam) with undivided (ananya) attention (cetah). 'Tasya aham sulabhah partha nityayuktasya yoginah'—to him (tasya), I (aham) am easily attainable (sulabhah), O Arjuna (partha), for the yogi (yoginah) who is constantly engaged (nityayuktasya). This is the secret: constant remembrance with undivided attention makes Krishna easily attainable. Not occasional remembrance, not divided attention, but constant, daily, undivided remembrance. This is the practical path: remember Krishna constantly, with undivided attention, and He becomes easily attainable. This verse emphasizes that it's not difficult—it's easy when you practice constantly with undivided attention.